Watches and Wonders Geneva 2027

Some creations do more than measure time. They bring together generations of craftsmanship, precision and creativity. From April 5 to 11, 2027, Watches and Wonders Geneva will welcome the world's leading watchmaking Maisons, independent creators and enthusiasts for one of the most anticipated events in the luxury watchmaking calendar.

With 75 exhibiting brands, a redesigned exhibition space and an expanded city-wide programme, the 2027 edition promises a week dedicated to the art, heritage and future of fine watchmaking.

A World of Exceptional Watchmaking

The 2027 edition will welcome 13 new brands, bringing the total number of exhibitors to 75. New participants include Akhor, Alain Silberstein, Berneron, Breva Genève, Fortis, Kerbedanz, Porsche Design, Singer Reimagined and Stollenwurm, joining Breitling, Damiani, Gallet and Universal Genève.

The exhibition will feature:

• Main Hall: 32 leading watchmaking Maisons.

• Carré des Horlogers: 27 independent brands.

• Mezzanine: 16 additional brands.

Together, they showcase the diversity of Swiss watchmaking, where traditional craftsmanship meets contemporary design and innovation.

A New Setting Inspired by Switzerland

For 2027, Palexpo will introduce a redesigned scenography inspired by the lakes and mountains surrounding Geneva. Spacious aisles and a more open layout will create a comfortable setting for visitors to explore the latest collections and discover the artistry behind each creation.

The programme will also place greater emphasis on the craft itself, with:

• Live watchmaking demonstrations.

• Hands-on workshops and educational activities.

• Artistic crafts and training experiences.

These activities will offer collectors, enthusiasts and newcomers a closer look at the skills behind exceptional timepieces.

In The City: Geneva Celebrates Watchmaking

Beyond Palexpo, the expanded In The City programme will bring the celebration into Geneva for all seven days. The city will host a variety of experiences, including:

• The Watchmaking Village.

• Brand activations in boutiques.

• Encounters with artisans.

• Immersive, cultural and musical events.

With its historic streets, prestigious boutiques and lakeside setting, Geneva offers the perfect backdrop for a week celebrating luxury, craftsmanship and creativity.

Discover Geneva in Comfort

With international visitors arriving throughout the week, convenient transportation will be an important part of the experience. From airport transfers to journeys between hotels, Palexpo and the city centre, private transportation offers greater comfort and flexibility.

Through LocalRydes chauffeur services, visitors can arrange private ground transportation for their stay, while the chauffeur-driven vehicle fleet offers options suited to different travel requirements.

Watches and Wonders Geneva 2027: Key Information

• Dates: April 5–11, 2027

• Location: Palexpo and Geneva city centre, Switzerland

• Exhibitors: 75 brands

• Highlights: New exhibitors, redesigned exhibition, workshops and In The City programme

• Tickets: On sale from February 9, 2027, exclusively through the official Watches and Wonders website.

  
  

A Celebration of Time and Craftsmanship

From established watchmaking Maisons to independent creators, Watches and Wonders Geneva 2027 will celebrate an industry shaped by heritage, imagination and an enduring pursuit of excellence.

For one week in April, Geneva will once again become the meeting place for those who appreciate the art of fine watchmaking.